I have been following Austin's LinkedIn posts and blogs for years before signing up for the coaching program. I appreciate the fact that the program has taught me a very important lesson that I can apply to any type of relationship building (beyond job hunting). The lesson is relationship building works best when you shift from the mentality of “can you be nice and do this for me?” to “what I can do for you? what challenges can I help you with?”. Focus on understanding the other party's needs and challenges and how you can help them solve their problems pays off in the long run. This program really drives the point home.